Full story
The first year of the NBA's media rights deal continues to deliver large numbers of viewers.
San Antonio's 122-115 double-overtime victory over Oklahoma City on Monday night was the most-watched Game 1 of the Western Conference finals in league history, averaging 9.2 million viewers on NBC and Peacock, according to Nielsen and Adobe Analytics on Wednesday.
The audience peaked at 12 million for the second overtime and game's conclusion. It was also the most-viewed television program of the night with 6.9 million on NBC.
Monday night's game was the second-most-watched of this year's playoffs. Game 7 of the first-round series between Philadelphia and Boston on May 2 averaged 11 million on NBC/Peacock.